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Midterm Elections Bring $1.5 Billion In OTT/CTV Advertising Spend

Oct 31, 2022 11:45:00 AM / by Jake Sheets posted in CTV Advertising, OTT Advertising, Connected TV, Political

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Last week, The Current published an article stating a record $9 billion will be spent on the 2022 midterm elections, compared to the $4 billion spent in 2018.  Connected TV or OTT/CTV advertising will take close to 20% of all political spend.

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